The Ordinary is an evolving collection of treatments offering familiar, effective clinical technologies positioned to raise pricing and communication integrity in skincare. The brand was created to celebrate integrity in its most humble and true form. Its offering is pioneering, not in the familiar technologies it uses, but in its honesty and integrity. The Ordinary is born to disallow commodity to be disguised as ingenuity. The Ordinary is “Clinical formulations with integrity”.

The Ordinary is a brand from DECIEM. DECIEM was founded in 2013 by Brandon Truaxe & Nicola Kilner, Co-Founder

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  • The Ordinary- itamin C Suspension 23% + Hyaluronic Acid Spheres 2%The Ordinary- itamin C Suspension 23% + Hyaluronic Acid Spheres 2% Quick View
    • The Ordinary- itamin C Suspension 23% + Hyaluronic Acid Spheres 2%The Ordinary- itamin C Suspension 23% + Hyaluronic Acid Spheres 2% Quick View
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    • The Ordinary- itamin C Suspension 23% + Hyaluronic Acid Spheres 2%

    • $20.00
    • BRIGHTENS & BALANCES SKIN TONE: Vitamin C Suspension 23% + HA Spheres 2% helps visibly reduce signs of aging by brightening and evening out uneven skin tone. PURE L-ASCORBIC ACID: This water-free formula contains 23% pure L-Ascorbic Acid, which remains stable and effective in reducing dullness and supporting antioxidant defense. HYALURONIC ACID SPHERES: Infused with 2% hyaluronic acid spheres for…
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  • The Ordinary – Retinol 0.5% in SqualaneThe Ordinary – Retinol 0.5% in Squalane Quick View
    • The Ordinary – Retinol 0.5% in SqualaneThe Ordinary – Retinol 0.5% in Squalane Quick View
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    • The Ordinary – Retinol 0.5% in Squalane

    • $22.00
    • MODERATE-STRENGTH RETINOL FORMULA: Retinol 0.5% in Squalane targets fine lines, wrinkles, and uneven skin texture, offering moderate-strength retinoid support. IMPROVES TEXTURE & TONE: Works to even out skin texture and tone, addressing signs of aging such as lines and wrinkles from the loss of collagen and elastin. CONDITIONS & NOURISHES: Supported with squalane, a conditioning agent that nourishes skin to…
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  • The Ordinary – Caffeine Solution 5% EGCG  30ml Quick View
    • The Ordinary – Caffeine Solution 5% EGCG  30ml Quick View
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    • The Ordinary – Caffeine Solution 5% EGCG 30ml

    • $20.00
    • 100% Plant-Derived Squalane from The Ordinary is a lightweight plant-derived solution to support hydration. This pure molecule with an oil-like texture is great for those looking for solutions for signs of dehydration. Squalane is non-comedogenic and is suitable for use on all skin types. Benefits Replenishes lost moisture Maintains healthy-looking skin Provides enhanced barrier support For Hair: increase heat protection,…
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  • The Ordinary – Salicylic Acid 2% Solution 30ml Quick View
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      The Ordinary – Salicylic Acid 2% Solution 30ml Quick View
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    • The Ordinary – Salicylic Acid 2% Solution 30ml

    • $16.00
    • 100% Plant-Derived Squalane from The Ordinary is a lightweight plant-derived solution to support hydration. This pure molecule with an oil-like texture is great for those looking for solutions for signs of dehydration. Squalane is non-comedogenic and is suitable for use on all skin types. Benefits Replenishes lost moisture Maintains healthy-looking skin Provides enhanced barrier support For Hair: increase heat protection,…
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  • The Ordinary- Lactic Acid 10%  30ml Quick View
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      The Ordinary- Lactic Acid 10%  30ml Quick View
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    • The Ordinary- Lactic Acid 10% 30ml

    • $20.00
    • Which skin type is it good for? ✔ Normal ✔ Oily ✔ Combination ✔ Dry What it is: 10%- A high-strength Lactic Acid peeling formula for smoother, healthier-looking skin. 5% - A mild Lactic Acid peeling formula for smoother, healthier-looking skin. Solutions for: - Uneven skin tone - Fine lines and wrinkles - Dullness and uneven texture
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  • The Ordinary- Azelaic Acid Suspension 10% Quick View
    • Out of Stock
      The Ordinary- Azelaic Acid Suspension 10% Quick View
    • The Ordinary- Azelaic Acid Suspension 10%

    • $25.00
    • Found in grains, Azelaic Acid is produced naturally by yeast that lives on normal skin. It brightens the skin tone while visibly improving the evenness of skin texture and reducing the look of blemishes. It is a multi-functional support ingredient for all skin types and also acts as an effective antioxidant. This formula offers a very high 10% concentration of…
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  • The Ordinary – Alpha Arbutin 2% + HA 30ml Quick View
    • The Ordinary – Alpha Arbutin 2% + HA 30ml Quick View
    • The Ordinary – Alpha Arbutin 2% + HA 30ml

    • $25.00
    • Alpha Arbutin reduces the looks of spots and hyper-pigmentation. It's used at a high 2% concentration versus a standard concentration of 1% and supported with a next-generation form of Hyaluronic Acid for enhanced delivery. Alpha Arbutin is much stronger in effect than Arbutin or Beta Arbutin. Note: Alpha Arbutin is extremely sensitive to degradation in the presence of water if…
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  • The Ordinary – Ascorbyl Glucoside Solution 12% 30ml Quick View
    • The Ordinary – Ascorbyl Glucoside Solution 12% 30ml Quick View
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    • The Ordinary – Ascorbyl Glucoside Solution 12% 30ml

    • $30.00
    • Ascorbyl Glucoside Solution 12% offers a lightweight, water-based formula that helps reduce signs of aging by brightening and balancing uneven skin tone. Unlike direct forms of vitamin C, this easy-to-use serum contains a water-soluble vitamin C derivative that converts into vitamin C once applied, giving it less irritation potential. And because it has advanced antioxidant properties, it also protects skin…
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  • The Ordinary- Hyaluronic acid 2% + B5 Quick View
    • The Ordinary- Hyaluronic acid 2% + B5 Quick View
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    • The Ordinary- Hyaluronic acid 2% + B5

    • $20.00
    • Hyaluronic Acid (HA) can attract up to 1,000 times its weight in water. The molecular size of HA determines its depth of delivery in the skin. This formulation combines low-, medium- and high-molecular weight HA, as well as a next-generation HA crosspolymer at a combined concentration of 2% for multi-depth hydration. This system is supported with the addition of Vitamin…
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  • The Ordinary – Natural Moisturizing Factors Quick View
    • The Ordinary – Natural Moisturizing Factors Quick View
    • The Ordinary – Natural Moisturizing Factors

    • $28.00
    • Natural Moisturizing Factors (NMF) are elements that keep the outer layer of the skin protected and well-hydrated. NMF are made up of multiple amino acids, fatty acids, triglycerides, urea, ceramides, phospholipids, glycerin, saccharides, sodium PCA, hyaluronic acid and many other compounds that are naturally present in the skin. This formula offers non-greasy hydration that acts as a direct topical supplement…
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  • The Ordinary- Niacinamide 10% + Zinc 30ml Quick View
    • The Ordinary- Niacinamide 10% + Zinc 30ml Quick View
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    • The Ordinary- Niacinamide 10% + Zinc 30ml

    • $14.00
    • Niacinamide (Vitamin B3) is indicated to reduce the appearance of skin blemishes and congestion. A high 10% concentration of this vitamin is supported in the formula by zinc salt of pyrrolidone carboxylic acid to balance visible aspects of sebum activity. Contraindications: If topical Vitamin C (L-Ascorbic Acid and/or Ethylated L-Ascorbic Acid) is used as part of skincare, it should be…
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  • The Ordinary- AHA 30% + BHA 2% Peeling Solution 30ml Quick View
    • The Ordinary- AHA 30% + BHA 2% Peeling Solution 30ml Quick View
    • The Ordinary- AHA 30% + BHA 2% Peeling Solution 30ml

    • $20.00
    • With 30% Alpha Hydroxy Acids (Glycolic/Lactic/Tartaric/Citric), 2% Beta Hydroxy Acid (Salicylic Acid), Hyaluronic Acid Crosspolymer, Vitamin B5, Black Carrot and Tasmanian Pepperberry Alpha hydroxy acids (AHA) exfoliate the skin’s topmost surface for a brighter and more even appearance. Beta hydroxy acids (BHA) also exfoliate the skin with an extended function to help clear pore congestion. This combined 32% AHA/BHA solution…
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