The Ordinary is an evolving collection of treatments offering familiar, effective clinical technologies positioned to raise pricing and communication integrity in skincare. The brand was created to celebrate integrity in its most humble and true form. Its offering is pioneering, not in the familiar technologies it uses, but in its honesty and integrity. The Ordinary is born to disallow commodity to be disguised as ingenuity. The Ordinary is “Clinical formulations with integrity”.

The Ordinary is a brand from DECIEM. DECIEM was founded in 2013 by Brandon Truaxe & Nicola Kilner, Co-Founder

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  • The Ordinary – The Bright Set Quick View
    • The Ordinary – The Bright Set Quick View
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    • The Ordinary – The Bright Set

    • $60.00
    • What it is: A set that gently cleanses the skin, targets the look of dark circles, promotes visibly radiant and healthy-looking skin, and provides mild exfoliation. Skin Type: Normal, Combination, and Oily Skincare Concerns: Fine Lines/Wrinkles, Acne/Blemishes, and Dark Circles Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS &…
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  • The Ordinary – High Adherence Silicone Primer 30ml Quick View
    • The Ordinary – High Adherence Silicone Primer 30ml Quick View
    • The Ordinary – High Adherence Silicone Primer 30ml

    • $11.00
    • The High-Adherence Silicone Primer from The Ordinary is a lightweight cream that uses advanced adaptive silicones to act as a matte, hydrating, blurring primer for makeup that looks higher in definition, that adheres for longer and that reduces the look of enlarged pores and imperfections. Benefits Helps provide solutions for makeup adherence and visible surface texture This formula can also…
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  • The Ordinary – 100% Plant – Derived Squalane 30ml Quick View
    • The Ordinary – 100% Plant – Derived Squalane 30ml Quick View
    • The Ordinary – 100% Plant – Derived Squalane 30ml

    • $17.00
    • 100% Plant-Derived Squalane from The Ordinary is a lightweight plant-derived solution to support hydration. This pure molecule with an oil-like texture is great for those looking for solutions for signs of dehydration. Squalane is non-comedogenic and is suitable for use on all skin types. Benefits Replenishes lost moisture Maintains healthy-looking skin Provides enhanced barrier support For Hair: increase heat protection,…
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  • The Ordinary- Salicylic Acid 2% Anhydrous Solution Quick View
    • The Ordinary- Salicylic Acid 2% Anhydrous Solution Quick View
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    • The Ordinary- Salicylic Acid 2% Anhydrous Solution

    • $12.00
    • The Ordinary Salicylic Acid 2% Anhydrous Solution is a water-free product formulated to exfoliate the skin and help decongest pores. Direct acids, specifically alpha hydroxy acids (AHAs) and beta hydroxy acids (BHAs), are renowned for their ability to support the natural shedding of dead skin. While AHAs aim to promote superficial exfoliation, Salicylic Acid (SA), a lipophilic BHA, is particularly…
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  • The Ordinary – The Bright Set Quick View
    • The Ordinary – The Bright Set Quick View
    • ,
    • The Ordinary – The Bright Set

    • $60.00
    • What it is: A set that gently cleanses the skin, targets the look of dark circles, promotes visibly radiant and healthy-looking skin, and provides mild exfoliation. Skin Type: Normal, Combination, and Oily Skincare Concerns: Fine Lines/Wrinkles, Acne/Blemishes, and Dark Circles Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS &…
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  • The Ordinary- Buffet + Copper Peptides 1% 30ml Quick View
    • The Ordinary- Buffet + Copper Peptides 1% 30ml Quick View
    • The Ordinary- Buffet + Copper Peptides 1% 30ml

    • $46.00
    • What it is: A multi-technology peptide serum that targets various visible signs of aging. Skin Type: Normal, Dry, Combination, and Oily Skincare Concerns: Fine Lines and Wrinkles, Dryness, and Loss of Firmness and Elasticity Formulation: Lightweight Serum Highlighted Ingredients: - Copper Peptides: Support a wide range of skin health functions like supporting normal immune function, collagen synthesis, fibroblast production, and anti-inflammatory responses. - Matrixyl:…
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  • The Ordinary- Granactive Retinoid 2% Emulsion 30ml Quick View
    • The Ordinary- Granactive Retinoid 2% Emulsion 30ml Quick View
    • The Ordinary- Granactive Retinoid 2% Emulsion 30ml

    • $17.00
    • This formulation combines two forms of next-generation retinoid actives: a) A 2% concentration of Granactive Retinoid™ which is a complex of solubilized Hydroxypinacolone Retinoate (HPR). HPR is a highly-advanced form of retinoid which is, in fact, a non-prescription ester of all-trans direct retinoic acid that offers a multi-fold better effect against signs of aging than retinol, retinyl palmitate and nearly…
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  • The Ordinary- Lactic Acid 10% / 5% + HA 30ml Quick View
    • The Ordinary- Lactic Acid 10% / 5% + HA 30ml Quick View
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    • The Ordinary- Lactic Acid 10% / 5% + HA 30ml

    • $14.00$15.00
    • Which skin type is it good for? ✔ Normal ✔ Oily ✔ Combination ✔ Dry What it is: 10%- A high-strength Lactic Acid peeling formula for smoother, healthier-looking skin. 5% - A mild Lactic Acid peeling formula for smoother, healthier-looking skin. Solutions for: - Uneven skin tone - Fine lines and wrinkles - Dullness and uneven texture
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  • The Ordinary- Mandelic Acid 10% + HA 30ml Quick View
    • The Ordinary- Mandelic Acid 10% + HA 30ml Quick View
    • The Ordinary- Mandelic Acid 10% + HA 30ml

    • $13.00
    • Mandelic Acid 10% + HA offers superficial dermal peeling that is gentler than other alpha hydroxy acids. The molecular weight of mandelic acid is 152.1 daltons which is larger than other alpha hydroxy acids (glycolic acid is 76.0 daltons, for example). This larger size allows mandelic acid to penetrate the skin more slowly which in turn makes it very gentle…
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  • The Ordinary – Buffet Quick View
    • The Ordinary – Buffet Quick View
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    • The Ordinary – Buffet

    • $25.00$45.00
    • Which skin type is it good for? ✔ Normal ✔ Oily ✔ Combination ✔ Dry ✔ Sensitive What it is: A multi-peptide serum with syn-ake, matrixyl synthe-6, matrixyl 3000, argirelox, hyaluronic acid, amino acids and bio-derivatives to target multiple signs of aging. Solutions for: - Dryness - Fine lines and wrinkles - Dullness and uneven texture This formula combines a…
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  • The Ordinary- Azelaic Acid Suspension 10% Quick View
    • The Ordinary- Azelaic Acid Suspension 10% Quick View
    • The Ordinary- Azelaic Acid Suspension 10%

    • $15.00
    • Found in grains, Azelaic Acid is produced naturally by yeast that lives on normal skin. It brightens the skin tone while visibly improving the evenness of skin texture and reducing the look of blemishes. It is a multi-functional support ingredient for all skin types and also acts as an effective antioxidant. This formula offers a very high 10% concentration of…
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  • The Ordinary – Ascorbic Acid 8% + Alpha Arbutin 2% 30ml Quick View
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      The Ordinary – Ascorbic Acid 8% + Alpha Arbutin 2% 30ml Quick View
    • The Ordinary – Ascorbic Acid 8% + Alpha Arbutin 2% 30ml

    • $18.00
    • This formula combines two of the most powerful brightening agents in skincare: pure Vitamin C and Alpha Arbutin, both solubilized in a completely water-free formula for ideal stability. Vitamin C is an effective antioxidant that brightens the skin tone and reduces signs of aging. Alpha Arbutin is a highly-purified biosynthetic active ingredient that reduces the look of dark spots and…
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